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Thursday, May 27, 2010

Browse > Home / Fashion Features, Fashion Show / Spring 2010 Fashion Week Presentation Spring 2010 Fashion Week Presentation

New York Fashion Week (September 12, 2009) – Stacey Bendet once again brings her work to life with the launch of alice + olivia’s spring 2010 collection. This season the innovative designer will transform a raw gallery space in New York City’s meatpacking district into a live rock concert scene featuring a performance by French girl band Plastiscines and styled by Stacey’s longtime friends Anda and Masha.



Following the success of the past themed presentations “alice in wonderland”, “breakfast in bed”, “hippy queen” and Mick Rock photo gallery at alice + olivia’s Bryant Park Store, Stacey once again spins a stylish tale through the music of the Plastiscines, enlisting the band to perform and promote the playful mood of the collection. Both the band and the runway models, posing as adoring fans, will showcase the designers’ spring looks.

Stacey’s inspiration for her spring 2010 collection was “the power of the female”. She wanted to represent girls “predicating sexuality, cleverness and charm” by combining influence from all the women who influence her every day. Keeping her feminine side in mind, she set about to create a collection she describes as “playful with an edge”. The designer often credits her line as catering to every kind of woman; creating clothes that are meant to make a woman feel both sexy and sweet. After seeing the Plastiscines’ “Barcelona” video, Stacey decided that there was no better way to bring her spring collection to life than with a performance by the band. The band exudes a “candy punk vibe” that is in tune with alice + olivia’s cleverly unique style.



Chic structured dresses in pale pinks, purples and neutrals are mixed with the brand’s traditional black and white colors. Small floral prints, embellished tops and structured jackets with cut out details define the flirty and inventive collection. alice + olivia will also showcase their basics line featuring t-shirts and button-downs in soft, butter-like fabrics, linens and metallics. This season alice + olivia also unveils their latest collaboration with the jewelry line Erickson Beamon and their continued partnership with Payless, featuring fashion-forward footwear for spring.

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